Skip to main content

Everything you must know about Influencer Marketing

Everything you must know about Influencer Marketing

 

In today’s fast paced consumer tastes and ever changing trends, influencer marketing has turned out to be a force to be reckoned with. Influencers and influencer marketing are a rising trend in the digital world. There are several brands that make use of influencer marketing services to showcase their product and promote their products to the right customers. Unlike showcasing your products and services on physical boards, billboards, standees or even your own official website, through influencer marketing you can either hire or pay influencers and they’ll spread the word for you! If you are looking for the right place to help you scout influencers for your brand, visit Taskmo. Taskmo is an on-demand task fulfillment platform that serves as an influencer marketplace and offers the best influencer marketing services. We understand your requirements and fit the right influencers for your next influencer campaign.

Influencer marketing is classified into two distinct types, which include

  1. Influencer Marketing through web-based media outlets.

  2. Influencer Marketing through showcasing and content advertising.

Most of the influencer marketing campaigns are often inclined towards the online media channels and brands rely on these powerful influencers and powerhouses and get the message out through their own social channels. Several influencer campaigns additionally convey a substance component wherein possibly you make content for the influencers. However online media and content promoting frequently fit inside influencer marketing campaigns. As they are not inseparable from advertising.

What are the different types of Influencers?

The field of influencer marketing is grown into leaps and bounds and this has led to the rise of different types of influencers, which include;

  • Micro Influencers - Micro-influencers are individuals that have between 1,000 to 1,000,000 followers/audience members and are considered experts in their respective niche.They could be a food blogger, traveler, a local fashionista, or a fitness guru.These smaller, more focused niche experts connect on a deeper level with their audiences and generate greater engagement.

  • Macro Influencers - Macro influencers are basically famous people, either celebrities or social media personalities, with more than 100k followers.As a result, brands usually approach these macro influencers to feature a product on their social media accounts, and this way the awareness and visibility of the brand increases.While micro influencers have a closer and more engaged network, macro influencers reach a much larger (and often very aspirational) audience.

Takeaway

Influencer Marketing can open your image to new crowds and leads, just as expanding brand mindfulness for existing clients. Subsequently, influencer marketing is a great way to permit brands to introduce their products and services in a new, congenial, and fascinating way to the customers. Speak to our experts today at Taskmo, and get a quote for our influencer marketing services now!

Labels:
Location: India

Comments

Post a Comment

Popular posts from this blog

What is Taskmo, Founders and Services offered by Taskmo

Taskmo Growth Story  It all started when two techies of the city, Prashant Janadri and Naveen Ram took an auto-ride to work and while listening to the conversation between the auto-driver and his son, the duo was astonished to find that the young lad had to drop out of his university because he couldn’t afford his higher education . It was at this point that the duo realised that several students just like the auto driver’s son were forced to drop out of universities due to the lack of financial resources and couldn’t continue their higher education. At this point, the techie duo realised that living in a country that has the highest student population, it was the right time to work in a way that benefits the student community. With this vision, Prashant Janadri and Naveen Ram founded Taskmo , formerly known as FeedMyPockets in 2017.   Taskmo, formerly known as FeedMyPockets is the brainchild of Prashant Janadari and Naveen Ram . They initially started off as a plat...
Post a Comment
Read more

MILLENNIALS AND THE GIG ECONOMY

  The present generation who have just entered the workforce and has had high hopes about the future and their workforce. Several millennials today have rejected the idea of traditional jobs as they always seek instant solutions for every problem. This has led the millennials to turn towards the gig economy and pursue their dreams through gig jobs. Let’s quickly take a look at the reason why millennials are increasingly preferring the gig jobs and gig economy of the country. If you are in your 20s or 30s, the most important thing for you is to have a balance between your work and life. Keeping that in mind, gig jobs have brought about a flexible work culture giving you ultimate freedom and autonomy. The gig economy has made it easier for people to have full power and control over their job. They have more control over how and when they work. They also have control over their wages and based on the type of job they perform they can negotiate and also demand wages. Millennials are EX...
Post a Comment
Read more

3 Must Know Tips About Product Sampling

 3 Must Know Tips About Product Sampling Out of the several promotional activities out there,  product sampling   has always turned out to be a significant promotional activity for several brands. Most of us would love to get a sample of the things we buy before we buy them. Whether you are planning your next   product sampling campaign   or looking to improve your current product sampling campaign, we've got you covered! Here are some valuable tips that can help you create a  product sampling campaign  that gives you the results you are looking for. Know Your Target Audience The first and foremost thing you must keep in mind before planning your  product sampling  campaign is to understand your target group of audience. The quickest way to resonate with your audience is to give them what they want by understanding their pulse at the right time and right place. You must take time out and research about your target audience and only then plan ...
Post a Comment
Read more